Email: A Proven Communications Channel

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Email is a proven communication channel to interactively engage prospects, students, alumni, and customers in rich dialogue, and to yield powerful insight to become more relevant in your relationship marketing efforts. While many enrollment marketers use email today, most use an "email blast" approach or use technologies that do not permit powerful tracking and reporting.

Marketing and communication professionals that use email fall into two camps: those who invest in a dedicated email effort and enjoy high response and conversion rates, and those who don't and are disappointed with the results.

Which camp do you fall into?

Email Marketing Service for the Higher Education
Marketing and Enrollment Professionals

Backed by our commitment to interactive marketing research, thought leadership, and professional development, DemandEngine offers three, distinct email marketing service levels tailored to the needs of various departments on campus:

DemandGold: Full-Service Email Marketing Solution

DemandGold is a full-service, turnkey email marketing solution. We provide the planning, writing and design, execution of your integrated email marketing campaign effort. Using our best-in-class email software dedicated for higher education, we report on the online behavior of your audience. We do the work: you get the results.

DemandSilver: Guided Email Marketing Solution

DemandSilver is a perfect hybrid solution for those offices with dedicated marketing resources, but who need a little extra help. We help you develop a campaign schedule, organize your data, and test and launch your messages. A dedicated Interactive Marketing Manager provides training, ongoing analysis, and support.